THE NEW MARKETER

woman in blue tank top standing beside white wall

Make the Money
Side of Business Make Sense.

For founders making money but unsure where it’s going — learn how to understand your numbers, plan for profit, and grow with confidence.

woman in blue tank top standing beside white wall

Make the Money
Side of Business Make Sense.

For founders making money but unsure where it’s going — learn how to understand your numbers, plan for profit, and grow with confidence.

Running a business is exciting — but it’s daunting when you aren't confident in your figures.


You’ve built something that’s working but the money side still feels like guesswork.

Each month, you’re asking yourself:

  • Am I pricing this right?

  • Can I afford to hire or invest?

  • Why does it never feel like there’s as much left as there should be?

What you need is a support to understand the commercials, so you can plan for growth.

Understand your numbers, and grow with intention.

Early Stage

Scale Up

Focussed Finance Call

£295

The focused session for founders who want to understand their numbers properly. We’ll tackle one key area — cashflow, pricing, forecasting, or profit — and make it simple to manage. You’ll leave with clarity, confidence, and a practical plan to make your money work harder as your business grows.

Most Popular

Strong Business Foundations

£1195

The complete setup for founders who want to do it properly from the start. We’ll build your brand, marketing, and financial base together so everything works in sync. You’ll walk away with clarity, confidence, and a clear plan to launch — knowing how to attract customers and manage your money as you grow.

Finance Foundations for Founders

£595

This is where we strengthen your financial understanding as a business owner so you stop winging it when it comes to money. We’ll map your spending, margins, and targets so you know exactly what your business can afford, what to charge, and how to plan for profit. You’ll walk away with a structure that makes smart financial decisions second nature.

Not sure which you need? We’ll recommend the right one on your discovery call.

Not sure which you need? We’ll recommend the right one on your discovery call.

Testimonials

Real Results from Real Founders

  • “The New Marketer's approach to marketing is so technical, precise and creative that we were blown away from the start.”

    Silk Touch Lashes

    Avo Karabet

  • “Lydia is not just a lovely person to work with. She is an investment in the future of my business, and frankly, it's a relief to finally have someone I feel I can trust completely."

    Pearls & Swine

    Bink Neptune

  • “From the outset, The New Marketer brought a wealth of marketing knowledge and asked the right questions to truly understand my business — translating my vision into a clear, strategic plan that would resonate with customers.”

    Arthouse Wallpaper

    Suraj Lalvani

  • Working with The New Marketer over the past few weeks has been truly transformative. What once felt like a jumbled collection of thoughts, ideas, and dreams has now evolved into a clear, structured plan with real momentum. The growth in my business during this short time has been monumental.

    Digital DNA

    Daniel Kidman

  • “The New Marketer's approach to marketing is so technical, precise and creative that we were blown away from the start.”

    Silk Touch Lashes

    Avo Karabet

  • Lydia is like your brain, but better. She takes the time to really get to know you and your business. In just two months, I have not only seen my business improve but also my state of mind—one of the best investments I have made for my business.

    Mill Pond Estate

    Toni Miller

Business Meeting
Sales this month
+30%
Business Meeting
Sales this month
+30%

Our approach

Advice that makes sense, without the jargon.

The New Marketer helps founder-led businesses build strong brands and stronger bottom lines.

Our finance strategist, Grace Bailey-Hinks, works with small business owners who want to understand how their business performs and what to do next. Together, we’ll make the numbers side of your business feel simple and actionable — so you can focus on growth with confidence.

"I've spent 11+ years working across private sector and private equity. Now I'm bringing this experience to help small businesses built commercially viable ventures."

Ready to get your business moving? Book a free discovery call to find out exactly where to focus.

Ready to get your business moving? Book a free discovery call to find out exactly where to focus.

people sitting on chair

30%

Growth measured

25%

Cost savings

Our commitment

Plan your growth with the numbers to back it up.

Understand your numbers, so your business can grow with confidence, control, and purpose.

Revenue shows progress, but profit tells the truth — and it’s the financial structure behind the scenes that keeps growth sustainable.

We don’t just look at what you earn, but how your business performs as a whole: pricing, cashflow, and profit working together. Not spreadsheets or guesswork, but simple, strategic systems that give you a clear view of where you are and how to move forward.

Our team

Meet our Strategists

Led by Lydia + Grace and a lean team of designers, developers and channel specialists to deliver strategy that drives results.

John Smith

Lydia Coulter

Founder & Marketing Strategist

John Smith

Lydia Coulter

Founder & Marketing Strategist

woman in white off shoulder dress

Grace Bailey-Hinks

Finance Strategist

woman in white off shoulder dress

Grace Bailey-Hinks

Finance Strategist